We help thoroughbred businesses tell their stories through innovative marketing and design. 

We are international experts in thoroughbred marketing.
We are BLOODSTOCK MEDIA.
Who We Are

We help thoroughbred businesses tell their stories through innovative marketing and design. 

We are international experts in thoroughbred marketing.
We are BLOODSTOCK MEDIA.
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BLOODSTOCK MEDIA

Who We Are

Bloodstock Media is a full service marketing agency that works exclusively within the bloodstock industry. We know thoroughbreds and we know marketing. Top to bottom, inside out, 100%.  If you need to reach people in the thoroughbred world, we have the understanding, skills and experience to transform your marketing communications so that they really stand out from the crowd. Your marketing is important to you. So why settle for ‘OK’ or ‘fine’ when it could be outstanding?

Our team is an experienced, professional, knowledgeable team who will go that extra step to bring your dream and vision to life. Our team has international experience in both the racing and breeding side of the thoroughbred industry, with our team residing in both Europe and Australia. We believe in transparency and making it fun and easy for our clients to run their businesses and work with us.

Graphic Design

Exciting design experts with over 10 years experience designing for equine clients.

Promotional merchandise

Customized items that you brand and offer to customers and other parties.

Marketing Campaigns

Strategic sequence of steps that promote your company’s product or service.

Brochures – printed and digital

Promotional brochures showcasing your businesses, products, and services.
BLOODSTOCK MEDIA

Services

bloodstock website services

Websites

We love building beautiful, clean websites for our clients. Your website is your shopfront and one of the first impressions a potential client will have of your business.  Let us help you make a great first impression.

bloodstock videography services

Videography

Our talented team have an eye for what brings out the best in a thoroughbred.  Whether you need a promotional piece completed for your farm, or a video to introduce a new stallion to your roster, we are all ears.

bloodstock Television commercials services

Television commercials

Our team have designed, scripted, and executed many television commercials (TVC’S) in the past.  Whether you know exactly what you want or have the beginning of an idea, let us help create a great campaign which comes to life on the big screen. 

BLOODSTOCK Customer and client communications services

Customer and client communications

At Bloodstock Media, are passion is helping thoroughbred business tell their stories through innovative marketing and design. We are passionate about assisting people with client communications. Whether this is news stories, newsletter creation, templates for your communications team to utilise – we will bring your idea to life.  Your story, your way, our expertise.

bloodstock managed social media services

Managed social media

Find social media to be bothersome or a minefield which you just don’t have time for in your busy day? Whether it is a marketing campaign which you need communicated to your database and afar or if it is tweeting out sales or race results, we will take the pain out of managing your social media channels. Let us help by managing your social media end-to-end.

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Social media graphics

Strong graphics and messaging which highlight your brand are the key component of any social post. Let us create these for you, whether they are images, social media platform story templates, GIFS, video or something else. Our team has the experience and skills to take your social media offering to the next level.

BLOODSTOCK MEDIA

Meet our team members

Thoughtfulness, originality, and attention to detail are the basis for every product we design, build, and market.

John Carter - Elements Webflow Library - BRIX Templates
CREATIVE DIRECTOR AND LEAD

Aaron has been with Bloodstock Media from 2014. Aaron has lived in Newmarket, England and has an extraordinary ability to take a client’s designs and make a unique, bespoke graphic. He holds a degree in (bDes) Visual Communications. Aaron is a designer working on a variety of projects from editorial and print to branding and digital. A creative and enthusiastic individual with hunger to learn and acquire new skills, in order to develop both professionally and personally. He has worked in the horse racing industry for over 8 years and has created exciting brands and products for many clients.

Sophie Moore - Elements Webflow Library - BRIX Templates
COMMERCIAL AND CLIENT RELATIONS

Charmein has been with Bloodstock Media since May 2022. Prior to her joining, she was the Executive Officer for Thoroughbred Breeders Victoria, where she led and executed marketing campaigns, including TVC’s, through to brand campaigns, worked on strategic initiatives for the industry and worked on multi-milliondollar projects for the industry. Prior to this she worked for Racing Victoriaas the Customer Manager and her career spans across large multi-nationals. A breeder and owner herself, coupled with her experience and in-depth knowledge of the industry and in particular of thoroughbred marketing and strategy, Charmein is able to understand your needs in a comprehensive manner to ensure that you get the most out of every campaign. Charmein’s passion other than horses is seeing a happy client with their idea coming to life. Charmein holds an MBA and is a GAICD

Patrick - Elements Webflow Library - BRIX Templates
DIGITAL DESIGNER

Edward Wright is a highly skilled digital designer with a passion for creating compelling visual experiences. With several years of experience in the industry, Edward has developed a strong understanding of design principles and techniques, as well as an ability to think creatively and solve problems. Edward's portfolio showcases his expertise in a range of design disciplines, including web design, user interface design, and branding. He is adept at using design software such as Adobe Creative Suite and Sketch, and is always eager to learn about new tools and techniques to improve his work. In addition to his design skills, Edward has excellent communication and collaboration abilities, enabling him to work effectively with clients and team members. He takes pride in his attention to detail, his ability to meet deadlines, and his dedication to producing work that exceeds expectations. Edward holds a degree in graphic design and is committed to staying up-to-date with the latest trends and best practices in the industry. In his free time, he enjoys exploring new art and design exhibitions, practicing photography, and experimenting with new design tools and techniques.

Andy Smith - Elements Webflow Library - BRIX Templates
Social media and communications strategist. 

Justin started with Bloodstock Media in 2023. Prior to joining, Justin worked across multiple angles of both the breeding and racing industry, specialising in media, particularly social media. With experience behind him from some of racing’s most established organisations including Racing.com, Melbourne Racing Club, Thoroughbred Breeders Victoria and Bets.com.au, Justin brings a fresh set of eyes to the Bloodstock Media branding. At Thoroughbred Breeders Victoria, Justin was part of an international marketing campaign which was launched to the screens of Racing.com and to the likes of Racing Post and TDN Europe. Called ‘Victoria, Thoroughbred Country’, Justin planned the 10-week campaign which covered the Royal Ascot Carnival and the weeks leading into the breeding season, with the aim of putting the breeding state of Victoria on an international map and to highlight the success of Victorian stallions across the racing season. A racehorse owner and a fan of the sport since the age of six, Justin has a natural eye for the horse and has now added the technique of thoroughbred filming to his repertoire. Justin is an excited and passionate, young industry participant who will look to give your brand the best digital face possible.

Download our portfolio

Take a look at our exciting work for past and present clients.

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